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Tag: San Francisco SoMa/WBC

🖥️Estrategias de Marketing para participar en Pop-Ups (WBC 11/05/2025)

¿Vas a participar en un pop-up o mercado? Este taller es para ti.Aprende estrategias clave de marketing para destacar tu marca, atraer clientes y aumentar tus ventas en eventos presenciales. Te guiaremos paso a paso para preparar tu espacio, comunicar tu propuesta de valor y crear una experiencia memorable para tus visitantes. 🎯💬

Ideal para emprendedores, marcas emergentes y pequeños negocios que quieren aprovechar al máximo su participación en pop-ups. 💼✨

📅 Fecha: 5, de Noviembre 2025
🏢 Organiza: Women’s Business Center (WBC)
🖥️ Modalidad: Virtual

Nuestros servicios y programas están abiertos a todos los emprendedores. Todos los programas y servicios de Renaissance WBC/SOMA están disponibles para el público general sin discriminación.

Facilitadora: Adela Jaimes y equipo.

Empresaria, Mamá, Mercadóloga de Profesión, Amante del Diseño y Health Coach. Desde hace más de 15 años, Adela se considera una apasionada en ayudar a emprendedores a transformar sus ideas en negocios rentables y exitosos a través de herramientas y técnicas efectivas de Marketing tradicional y Digital. Es Fundadora y CEO de Marketea una agencia de Diseño y Marketing enfocada a emprendedores, dueños de negocio y organizaciones sin fines de lucro, donde ha logrado darle forma y estructura a cientos de negocios desde Estrategias de Negocio, Marketing, Branding, Redes Sociales, Páginas Web, Ecommerce hasta formación empresarial a través de talleres y cursos. Colabora con varias organizaciones sin fines de lucro en donde forma parte de Mesas Directivas, y es mentora a través de consultorías e impartición talleres. Asimismo encabeza el diseño y ejecución de estrategias de marketing y comunicación para estas organizaciones. Ha colaborado con varias empresas transnacionales dentro del departamento de mercadotecnia apoyando en el desarrollo, ejecución y lanzamientos de nuevos productos al mercado.

Todos los clientes deben registrarse para las clases a través de su cuenta en el portal de clientes. Así es cómo puedes hacerlo:

¿Ya eres cliente de Renaissance?

Inicia sesión en tu portal de cliente y accede al calendario en la parte superior de tu pantalla.

¿Eres nuevo en la comunidad de Renaissance?

Comienza llenando este formulario de interés y nos pondremos en contacto para crear un portal de cliente.

*Todos los clientes deben completar un formulario de interés y asistir a una orientación antes de inscribirse en las clases.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC se financia en parte mediante un acuerdo de cooperación con la Administración de Pequeñas Empresas de EEUU. Todas las opiniones, conclusiones o recomendaciones expresadas son las del autor o autores y no reflejan necesariamente el punto de vista de la SBA. Todos los programas de la SBA o programas copatrocinados se extienden al público sobre una base no discriminatoria. Se realizarán adaptaciones razonables para personas con discapacidad, si se solicitan, con al menos 2 semanas de antelación. Contacto: Women Business Center, wbc@rencenter.org, (415) 894-9779

🖥️Social Media Content Creation Series – Holiday Season Special(WBC Nov.3 & 5, 2025)

The holiday season is one of the most critical times of the year for businesses. In this workshop, you’ll learn how to craft a compelling marketing strategy that cuts through the noise and captures your audience’s attention when it matters most. We’ll cover everything from understanding seasonal trends and setting clear objectives to creating targeted campaigns and optimizing your messaging for maximum impact. By the end of this session, you’ll be equipped with the tools and insights needed to make the most of the holiday season and drive your business forward.

Facilitator: Christina Hunt

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Christina Hunt is a trained marketing professional. She’s worked on creating product (Under Armour, USA), on managing a brand (Kit and Ace, UK), on overall marketing and sales strategy (BOOM Cycle, UK), on the media and communications strategy and execution (Carat GmbH, Germany), on Facebook and Instagram advertising strategy and execution (Facebook, USA), and many things in between. Now she takes her lessons and learnings to work with small-to-medium-sized businesses across the globe. Christina says, “Helping others like this is my greatest joy, it’s my way of making an impact. Something I felt I never did while working in the corporate world”.

 

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️Win Repeat Customers This Holiday Season (WBC 11/20/25)

Learn practical ways to turn first-time visitors into lifelong customers. This workshop covers loyalty & retention strategies for Storefronts and Restaurants

Instructor: Ana Boa-Ventura

Existing Clients: Use Client Portal

New clients: Register as a New Client

This workshop is offered by Renaissance Entrepreneurship Center and funded by the Office of Economic and Workforce Development to support small businesses in the Excelsior neighborhood of San Francisco

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

📍Marketing Bootcamp For Retail Storefronts & Restaurants (WBC 11/18/2025)

This hands-on marketing bootcamp is designed to equip small retail and storefront business owners with effective strategies to boost sales and enhance brand awareness. You’ll learn how to create marketing campaigns that engage both in-store and online customers, increase foot traffic, and build lasting customer relationships.

Retail shop owners, brick-and-mortar business owners, and entrepreneurs looking to attract and retain customers.

Business Stage: Established small businesses (3+ years in business) with an existing storefront or plans to expand into a retail space.

Key Learning Outcome:
– Learn cost-effective digital and in-person marketing tactics to grow your customer base.
– Build a unique brand identity and customer experience.
– Master pricing strategies to increase customer acquisition and retention.

This workshop is offered by Renaissance Entrepreneurship Center and funded by the Office of Economic and Workforce Development to support small businesses in the Excelsior neighborhood of San Francisco

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

Facilitator: Christina Hunt

large Christina%20Hunt

 

 

Christina Hunt is a trained marketing professional. She’s worked on creating product (Under Armour, USA), on managing a brand (Kit and Ace, UK), on overall marketing and sales strategy (BOOM Cycle, UK), on the media and communications strategy and execution (Carat GmbH, Germany), on Facebook and Instagram advertising strategy and execution (Facebook, USA), and many things in between. Now she takes her lessons and learnings to work with small-to-medium-sized businesses across the globe. Christina says, “Helping others like this is my greatest joy, it’s my way of making an impact. Something I felt I never did while working in the corporate world”.

 

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️Google Business Profile (WBC 11/06/25)

Learn what a Google Business Profile is, how to create and optimize it using AI, how to verify it for your brick and mortar business and grasp the essential SEO concepts needed to maximize your local online presence in the age of AI.

Facilitator: Alex Berea.

Dad | Speaker | Entrepreneur | Author Expert in digitalization for Small Businesses, including marketing, online advertising, social selling. 8y Serial entrepreneur. I have built and sold 5 companies in the languages, textile and training industries. 24y Sr. Consultant in digital transformation for manufacturing with Silicon Valley software companies. 4y. Digital content producer for training programs, social media outlets. Pymes con Wevos. Book. #1 in business in Amazon across LATAM. Hobbies: Calisthenics, gymnastics, parenting & cooking. Fluent in: English, Spanish, French, Italian & Portuguese.

This workshop is offered by Renaissance Entrepreneurship Center and funded by the Office of Economic and Workforce Development to support small businesses in the Excelsior neighborhood of San Francisco

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️¿Cómo administrar tu contabilidad? (WBC 11/10/25)

¿Lleva bien sus cuentas de Negocio? Aprenda a organizar, registrar, y controlar mejor sus finanzas.

Instructor:

Ruby Vargas

Como Director de Salud y Seguridad con más de 10 años de experiencia, he tenido la oportunidad de apoyar a diversas empresas y organizaciones comunitarias en el fortalecimiento de sus operaciones mediante capacitación, orientación sobre cumplimiento normativo y estrategias centradas en la salud.

Mi experiencia incluye el desarrollo y la dirección de capacitaciones en salud y seguridad, la asistencia a empresas para la estructuración de sus operaciones y la implementación de iniciativas de salud comunitaria que promueven entornos seguros, sostenibles y resilientes. Me especializo en ayudar a propietarios de pequeñas empresas a comprender y aplicar los requisitos de cumplimiento normativo, crear espacios de trabajo seguros y saludables, y alinear sus prácticas con las normativas locales y las mejores prácticas del sector.

Nota: Nuestros servicios y programas están abiertos a todos los emprendedores. Todos los programas y servicios de Renaissance WBC/SOMA se ofrecen al público sin discriminación.

Es un programa creado por la California Office of the Small Business Advocate (CalOSBA) para proporcionar las herramientas y recursos necesarios para que los pequeños emprendedores diversos de California puedan acceder a oportunidades de financiamiento y alcanzar el éxito para sus negocios.

Renaissance Entrepreneurship Center participa en el programa de SCALE como Socio de Recursos. A través de esta iniciativa, nosotros te conectaremos con una amplia red de socios que podrán proporcionar todos los recursos necesarios para preparar una solicitud de préstamo.

Todos los clientes deben registrarse para las clases a través de su cuenta en el portal de clientes. Así es cómo puedes hacerlo:

¿Ya eres cliente de Renaissance?

Inicia sesión en tu portal de cliente y accede al calendario en la parte superior de tu pantalla.

¿Eres nuevo en la comunidad de Renaissance?

Comienza llenando un formulario de interés y nos pondremos en contacto para crear un portal de cliente.

*Todos los clientes deben completar un formulario de interés y asistir a una orientación antes de inscribirse en las clases.

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC se financia en parte a través de un acuerdo de cooperación con la Administración de Pequeñas Empresas de EE. UU. Todas las opiniones, conclusiones o recomendaciones expresadas son las del autor (es) y no reflejan necesariamente el punto de vista de la SBA. Todos los programas de la SBA o programas copatrocinados se extienden al público de forma no discriminatoria. Se realizarán adaptaciones razonables para personas con discapacidades, si se solicitan, al menos con 2 semanas de anticipación. Contacto:  Women Business Center Phone (415) 894-9779

🖥️Navigating the Legal Landscape of Online Business (WBC & SSTB 11/19/25)

Running a business online involves more than just creating a website—it requires understanding and complying with legal and regulatory obligations.

Join Start Small Think Big and attorneys from DLA Piper for a workshop designed to help entrepreneurs navigate the complexities of online business operations.

In this session, you’ll learn: Privacy and Information Sharing: Understand the importance of safeguarding client data and complying with privacy regulations.

Intellectual Property Protections: Learn how to avoid legal risks when using third-party content and safeguard your own intellectual property.

Website Terms of Use: Ensure your terms of use accurately reflect your business practices and protect your interests. Emerging Trends: Stay ahead of the curve with insights into the latest trends in technology law and their impact on small businesses. This session will provide you with insights on how to protect your business, your customers, and your intellectual property—without needing a law degree.

RSVP now and gain the confidence to thrive in the digital world! Thank you to the Renaissance Entrepreneurship Center for partnering with us on this event!

Register:

https://us02web.zoom.us/webinar/register/WN_mxeZo6j4Rs2fOT-lL24png#/registration

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️Making Food for Sale in Your Home Kitchen (WBC & SSTB 11/12/25)

Many beloved food businesses began at home — think Mrs. Fields’ cookies or Marie Callender’s pies. If you’ve ever dreamed of selling your own baked goods, jams, or other homemade specialties, cottage food laws could be your first step. These rules allow you to run a small food business from your kitchen, while also setting important safeguards to protect your customers.

In this webinar, we’ll break down how cottage food laws work, the types of foods that are typically permitted, and which items are restricted for safety reasons.

We’ll also cover labeling and packaging requirements, sales limitations, and how regulations differ from state to state. Whether you’re planning to sell at farmers’ markets, online, or simply to friends and neighbors, this session will help you understand the rules, avoid common pitfalls, and confidently take your first steps toward building a compliant home-based food business.

Thank you to the Renaissance Entrepreneurship Center for partnering with us on this event!

Register:

https://us02web.zoom.us/webinar/register/WN_2Hq_xnx2TQKEuIF68W8hRg#/registration

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️Contracts Made Simple: A Guide for Entrepreneurs (WBC & SSTB 11/5/25)

Contracts are the backbone of any successful business. Join Start Small Think Big and Chapman & Cutler for an engaging workshop designed to empower you with the tools and knowledge to negotiate smarter, draft better, and safeguard your business through contracts. In this session, you’ll gain: Practical Insights: Explore real-world contracting scenarios and hypotheticals to understand how contracts apply to your business.

  • Contract Basics: Prepare for negotiations by becoming familiar with different contract types and commonly included boilerplate language.
  • Roles & Responsibilities: Understand what different contract language requires you and others to do.
  • Enforcement Strategies: Learn the key steps to drafting, managing, and enforcing contracts effectively.

Reserve your spot now to secure your business’s future! Thank you to the Renaissance Entrepreneurship Center for partnering with us on this event!

Register:

https://us02web.zoom.us/webinar/register/WN_rFROKT8_RJiSMB8u83edWA#/registration

Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.

All clients  must register for classes via your client portal account. Here is how you can do it.

Already a Renaissance Client? 

Log in to your client portal and access the calendar at the top of your screen

New to the Renaissance Community?

Get started by filling out a client interest form and attending an orientation.

*All clients must complete an interest form and attend orientation before signing up for classes.*

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.

🖥️¿Tienes una idea de negocio? Conoce nuestros programas de estudio pregrabados (WBC 11/13/25)

Renaissance y el Women’s Business Center han diseñado tres programas pregrabados, orientados a la planeación de negocios. Estos programas están dirigidos a emprendedores que desean estudiar en un horario flexible y a su propio ritmo.

¿Cuáles son nuestros programas?

  • Tu negocio a tu tiempo – Programa para estructurar tu idea de negocio

Este programa está pensado para personas que tienen una idea de negocio pero no saben por dónde empezar o cómo darle forma. A tu propio ritmo, aprenderás a transformar esa idea en un proyecto real, con bases sólidas y enfoque estratégico.
A lo largo del programa, te guiaremos paso a paso para definir tu propuesta de valor, identificar a tu cliente ideal, analizar el mercado, establecer metas claras y diseñar un modelo de negocio funcional.

Con herramientas prácticas y ejemplos reales, podrás construir una visión clara y ordenada de tu emprendimiento, sin presiones de tiempo y adaptado a tu estilo de vida.

Ideal para quienes quieren emprender con propósito, claridad y estructura, sin dejar de lado sus responsabilidades actuales.

  • Publicidad y mercadeo –  básica para tu negocio

Este programa está diseñado para emprendedores y pequeños empresarios que desean dar visibilidad a su negocio y atraer más clientes, sin necesidad de ser expertos en marketing. Aprenderás los fundamentos esenciales de la publicidad y el mercadeo aplicados a negocios reales, con estrategias prácticas, accesibles y efectivas.

Exploraremos cómo identificar a tu público objetivo, crear mensajes que conecten, elegir los canales adecuados (redes sociales, medios tradicionales, marketing boca a boca, etc.) y diseñar campañas que generen resultados. También conocerás conceptos clave como posicionamiento, branding, propuesta de valor y promoción.

Ideal para quienes quieren impulsar su negocio desde cero o fortalecer su presencia en el mercado con recursos limitados pero bien aprovechados.

  • Finanzas básicas – para tu negocio

Este programa está diseñado para emprendedores, propietarios de pequeñas empresas y profesionales que desean fortalecer la salud financiera de sus negocios desde los fundamentos. A través de conceptos claros y aplicables, aprenderás a gestionar ingresos y gastos, establecer presupuestos, calcular precios correctamente, manejar el flujo de caja y tomar decisiones financieras informadas.

Dominar las finanzas básicas te permitirá tener un mayor control, proyectar crecimiento y tomar decisiones con seguridad.

Ideal tanto para quienes están iniciando como para quienes buscan organizar mejor sus finanzas y hacer crecer su negocio de manera sostenible.

No esperes más, ¡inscríbete hoy mismo! Únete a nuestra orientación para conocer los detalles de cada uno de estos programas, cómo puedes participar y cuáles son los requisitos.

Para registrarse, utiliza el siguiente enlace: https://wkf.ms/4bi177q

Facilitadora: Nancy Aguilar

Nota: Nuestros servicios y programas están abiertos a todos los emprendedores. Todos los programas y servicios de Renaissance WBC/SOMA se ofrecen al público sin discriminación.

Todos los clientes deben registrarse para las clases a través de su cuenta en el portal de clientes. Así es cómo puedes hacerlo:

¿Ya eres cliente de Renaissance?

Inicia sesión en tu portal de cliente y accede al calendario en la parte superior de tu pantalla.

¿Eres nuevo en la comunidad de Renaissance?

Comienza llenando un formulario de interés y nos pondremos en contacto para crear un portal de cliente.

POWERED BY SBA - U.S Small Business Administration

 

Renaissance WBC se financia parcialmente mediante un acuerdo de cooperación con la Administración de Pequeñas Empresas de EE. UU. Todas las opiniones, conclusiones y recomendaciones expresadas son las del/de los autor(es) y no necesariamente reflejan la opinión de la SBA. Todos los programas de la SBA o programas copatrocinados se ofrecen al público de forma no discriminatoria. Se realizarán adaptaciones razonables para personas con discapacidad, si se solicitan, con al menos dos semanas de antelación. Contacto: Women Business Center, wbc@rencenter.org, (415) 894-9779.