This series of presentations covers the process of setting up and growing an online store. Topics include platform selection (such as Shopify and Squarespace), website presentation and usability, security basics, product descriptions and imagery, and marketing strategies to increase conversion rates and average cart value.
Existing Clients: Use Client Portal
New clients: Register as a New Client
Facilitator: Ari Takata Vasquez
I create vibrant places through entrepreneurship, design, policy, art, and creativity. As a serial entrepreneur, I’ve founded Viscera Studio, a creative agency focused on place-based storytelling and design; Shop Viscera, a design-forward retail brand featured in SF Chronicle, Thrillist, Racked, and 7×7 Magazine; and Opportuned, a platform empowering small businesses, which was semi-finalist in Pharrell’s highly competitive Black Ambition Prize.
As a creative, I partner with brands to develop one-of-a-kind collaborations, including limited products, content creation, and experiential activations that bring stories to life in meaningful ways. As an artist, I transform spaces through murals, fine art, and sculpture. My work has been commissioned by Salesforce, Google, and the San Francisco General Hospital Foundation, integrating creativity into the built environment.
With a BA in architecture (USF) and Master’s in city planning (UC Berkeley), I bridge business, design, and policy to drive impact. I serve on the SPUR Board, Community Works West Board, and am a member of ULI and the American Planning Association. I also speak on entrepreneurship, urbanism, and creativity, having presented at Lean Startup Conference, NYCxDesign, and Black is Tech.
This workshop is offered by Renaissance Entrepreneurship Center and funded by the Office of Economic and Workforce Development to support small businesses in the Excelsior neighborhood of San Francisco
Note: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis.
All clients must register for classes via your client portal account. Here is how you can do it.
Already a Renaissance Client?
Log in to your client portal and access the calendar at the top of your screen
New to the Renaissance Community?
Get started by filling out a client interest form and attending an orientation.
*All clients must complete an interest form and attend orientation before signing up for classes.*
Renaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org, (415) 894-9779.
