Content Marketing
CopyBlogger: Content Marketing Tools and Training
Free Content Marketing Templates
5 Steps to Create a Successful Content Marketing Strategy
Email Marketing
10 Tips for Writing Compelling Email Copy
Recommended: MailChimp Email Marketing Platform
Best Email Marketing Campaigns of 2016
Search Engine Marketing
Ultimate Guide to Google My Business
Social Media
Beginner’s Guide to Social Media
How to Build a Social Media Strategy
How to Increase Social Media Followers
How to Reach Influential Bloggers
HootSuite: Social Media Management Tool
Blogging
How to Choose the Best Blogging Platform
How to Write SEO-Friendly Blog Posts
Facebook Marketing Tips & Techniques
Beginner’s Guide to Facebook Advertising
Yelp
How to Optimize Your Yelp Page
YouTube
How to Plan Your YouTube Strategy
Business Planning
Branding
How to Develop a Brand Identity
Marketing Features vs. Benefits
What Brand Colors Say About Your Business
Market Research
How to Conduct a Market Analysis for Your Business
Esri Neighborhood Research by Zip Code
Customer Surveys: Ask Your Target Market
Pricing
Ultimate Sales Guide to Setting Pricing
Customer Persona
4 Factors of Customer Persona Development
Buyer Persona Starting Questions
Example: Coffee Shop Marketing Persona
Example: Jill the Frequent Flyer
