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SUMMARY:Concepts Of Digital Marketing (WBC 08/12/25)
DESCRIPTION:Join the Better Business Bureau (BBB) for an insightful webinar on the fundamentals of digital marketing and how businesses can leverage online tools to grow their brand and build consumer trust. This session will cover key topics\, including social media strategies\, search engine optimization (SEO)\, email marketing best practices\, and the role of AI in modern marketing. \nWhether you’re looking to increase your online visibility\, engage with customers more effectively\, or enhance your marketing efforts with AI-driven tools\, this webinar will provide practical insights to help you navigate the digital landscape while maintaining integrity and credibility—hallmarks of a BBB Accredited Business. \nDon’t miss this opportunity to strengthen your online presence and stay ahead in the digital marketplace! \nFacilitador: Alma Galvan\n \n\nAlma Galvan is a Marketing and Communications Specialist at the Better Business Bureau (BBB) Serving the San Francisco Bay Area and Northern Coastal California and the National Spanish Spokesperson for the BBB. For the last 18 years\, she has dedicated herself to amplifying the BBB’s mission of fostering trust and integrity in the marketplace. With over 15 years of marketing experience\, Alma excels in developing and executing impactful campaigns and programs that impact the small business community. A strong advocate for small businesses\, Alma has been actively involved in community projects such as The Inclusivity Project and The Programa Hispano SBDC. Alma’s expertise extends to the media\, where she frequently contributes to local and national TV and radio segments\, furthering the BBB’s message of consumer empowerment and ethical business practices. Since the start of her career with BBB in 2005\, she has been committed to empowering consumers and businesses alike. Connect with Alma to learn more about her work in promoting ethical business practices at the BBB.\n \n  \nNote: Our services and programs are open to all entrepreneurs. All Renaissance WBC/SOMA programs and services are extended to the public on a nondiscriminatory basis. \n\n \n  \n  \nRenaissance WBC is funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions\, conclusions\, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made\, if requested\, at least 2 weeks in advance. Contact: Women Business Center wbc@rencenter.org\, (415) 894-9779
URL:https://rencenter.org/event/concepts-of-digital-marketing-wbc-08-12-25/
LOCATION:zoom
CATEGORIES:Marketing Workshops,Skill Building Workshops,Professional Development Workshops
ATTACH;FMTTYPE=image/png:https://rencenter.org/wp-content/uploads/2025/07/🖥️Concepts-of-Digital-Marketing-WBC-071525-6.png
ORGANIZER;CN="Women's Business Center":MAILTO:wbc@rencenter.org
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