Join us to learn how to launch or grow your fashion business online! This workshop will cover the basics you need to know to start an online fashion business. This workshop is the fifth session in a 6-part series dedicated to fashion entrepreneurs. This series will run on Wednesdays from September 15 through October 20. When you register for one class you will be automatically registered for the whole series.

What is your marketing strategy? Is it appropriate for your product and audience?

Explore various avenues for marketing your brand, and how to maximize them.

How to plan and execute a marketing calendar.

Lana Hogue is a sewn-products supply chain guru.  She’s passionate about ethical manufacturing – both local and offshore where her language skills are needed in Cantonese and Spanish.  Lana has worked as an employee or consultant to hundreds of companies from start-ups to $15 billion in sales.  She teaches and consults on ethical apparel manufacturing through www.garmentindustry411.com

Funded in part through a cooperative agreement with the U.S. Small Business Administration. All opinions, conclusions, or recommendations expressed are those of the author(s) and do not necessarily reflect the view of the SBA. All SBA programs or cosponsored programs are extended to the public on a nondiscriminatory basis. Reasonable accommodations for persons with disabilities will be made, if requested, at least 2 weeks in advance. Contact: Isla, Isla@rencenter.org, (415) 348-6227